Glow Line, from the Glow Tally team
The phone rings mid-colour. Glow Line picks it up.
An answered line for hair, beauty and wellness businesses. Glow Line knows your services, prices and hours, takes the booking request and texts you what the caller wanted. You confirm when your hands are free. Start free with a booking page and add the line when you want it.
Free to start. Line from $29 a month. Cancel any month.
Incoming call, Tuesday 2:14 pm
- Hi, do you have anything for a cut and colour this Saturday?
- Thanks for calling Marigold Hair Studio. I can take a booking request for Saturday. What time suits you best?
- About eleven, with Priya if she is in.
- Eleven on Saturday with Priya. Can I take your name and mobile, and the team will confirm by text?
Booking request Sent to the salon with the caller’s name and number.
Built by the team behind Glow Tally, the directory that rates hair, beauty and wellness businesses fairly
- 28,197
- businesses listed on Glow Tally, October 2026
- 2,405,658
- reviews counted behind those listings
- 8
- industries, from barbers to day spas
- 1,413
- ranked lists across Australia
Figures as of October 2026, from the directory.
It only says what you typed
Glow Line answers from one list: your services, your prices, your hours and your notes. If a caller asks about something that is not on it, the assistant says it is not sure and that the team will confirm. It never makes up a price, a time or a policy.
Nothing is booked without you
A call ends as a booking request, not a booking. You get a text with the caller's name, mobile, service and preferred time. You check the book and confirm with them by text. The diary stays yours.
Start without a phone line
The Free plan is a booking page and an enquiry inbox: a page clients can send a request from, and a place for enquiries to land. The answered line comes with the Line and Salon plans, from $29 a month.
How it works
Set up in an afternoon break
Type in your menu and hours
Each service with a price and a duration, your opening hours for every day, and notes such as where to park or what to bring. That is everything the assistant knows.
Get your line and divert missed calls
On a paid plan, press one button and Glow Line buys you an Australian number. Set your mobile to divert unanswered calls to it, so it rings only when you cannot pick up.
The assistant takes the request
It opens as the virtual assistant for your team, answers from your list, and takes a name, mobile, service and preferred time. It tells the caller the team will confirm by text.
You get a text, you confirm
Every call ends with a text to your mobile. Booking requests also land on your Bookings page with a tap-to-text link, so you confirm between clients.
The answered line
Answered in an Australian voice, from your own list
When a call diverts to your Glow Line number, the assistant opens as the virtual assistant for the team and speaks plainly. It can tell a caller what a full head of foils costs, how long a lash fill takes and what time you close on Thursday, because you typed those in. It cannot quote a price you did not list, and it will not pretend to.
- Your services, prices and durations, nothing else
- Opening hours by day, including closed days
- Takes a message when someone asks for a person
- Never takes card details
Incoming call, Tuesday 2:14 pm
- Hi, do you have anything for a cut and colour this Saturday?
- Thanks for calling Marigold Hair Studio. I can take a booking request for Saturday. What time suits you best?
- About eleven, with Priya if she is in.
- Eleven on Saturday with Priya. Can I take your name and mobile, and the team will confirm by text?
Booking request Sent to the salon with the caller’s name and number.
Bookings
Requests, not surprises in your diary
The assistant asks for a name, a mobile, the service and the day and time the caller prefers, then says the team will confirm by text. Each request appears on your Bookings page with the caller's number as a link, so one tap opens a text to them. Requests from your booking page land in the same list.
- Every request shows where it came from: by phone or the booking page
- Tap the mobile number to text a confirmation
- Recent calls listed underneath, with a summary each

Booking page
A booking page on every plan, including Free
Your booking page lists the services you saved and asks a client for their name, mobile, the service, when suits them and anything else. They see a note that you will confirm by text. Put the link in your Instagram bio, your Google profile and your voicemail greeting.
- Services pulled from the same list the assistant uses
- Ten requests a month on Free, unlimited on paid plans
- No account needed for the client

Call summaries
Every call ends with a text to you
You do not need to open anything to know what happened. When a call ends, Glow Line texts your mobile: a booking request with the details, or a short summary of a message. On the Bookings page each recent call shows a one-line summary and the number it came from.
- Booking request texts include name, service, preferred time and mobile
- Messages arrive as a short summary
- A note on the text if the call was past your month's allowance

Pricing
Start free with a booking page. Add the phone line when you want it.
Free gives you a booking page and an enquiry inbox. Line is $29 a month with 40 answered calls. Salon is $84 a month with 200 answered calls and an enquiry form for your own website. Monthly, by card, cancel any month. Prices in Australian dollars; GST is not charged.
Free
$0
A booking page and an enquiry inbox. No phone line. Paid for by a marketing consent, not money.
Line
$29 a month
The answered line. Your own Australian number, the assistant, and a text to you after every call.
Salon
$84 a month
The line with a busy month's calls, plus an enquiry form for your own website.
Questions, answered
Does the assistant book clients straight into my diary?
No. Glow Line does not connect to your diary. It takes a booking request: name, mobile, service and preferred time. It tells the caller the team will confirm by text, and it texts the request to you. You confirm when it suits you.
What does it say when someone asks a price that is not on my list?
It says it is not sure and that the team will confirm. It never guesses a price, a service, a time or a policy. If you want it to answer a question, add the answer to your services or your notes.
Does my mobile number get given out?
No. Callers ring your usual business number. Your mobile diverts unanswered calls to your Glow Line number, and the assistant answers there. Your mobile is where the summaries are texted, and nowhere a caller hears it.
What is on the Free plan?
A booking page at your own link, with up to 10 requests a month, and an enquiry inbox with up to 20 enquiries a month. There is no phone line on Free. Free is paid for by a marketing consent you tick at sign-up; the pricing page spells it out.
What happens when I use my month's calls?
Calls are still answered. Each one past the allowance is marked on your Bookings page and the text to you carries a note. The line keeps answering up to twice your plan's allowance for the month, after which callers hear a short notice asking them to text or email you. Usage resets on the first of the month.
Does it work with my existing salon number?
Yes. You keep your number. Your phone company's call divert sends unanswered calls to the Glow Line number; the dashboard shows the codes for Telstra, Optus and Vodafone. Turn it off any time with another code.
Does this change my Glow Tally listing or ranking?
No. Glow Line is a separate product. Buying it does not sell you a listing, change a rank, add a badge or claim a profile. The directory is ranked by Google rating adjusted for review count, and nothing here touches that.
Give the phone to someone who only says what you told them
Set up your services and hours, share the booking page, and add the line when you are ready. Free to start, no card.
28,197